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ASENTO’s Expertise in Structured SEO Fuels AltOmBilen.dk’s Way To Top Rankings: Finalist in the 2024 European Search Awards

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Published Date 22.04.2024

ASENTO is a comprehensive digital marketing agency dedicated to delivering exceptional results across industries. Our track record of success has earned us recognition this year as finalists in the esteemed European Search Awards, notably in the category of ‘Best Use of Search – Automotive (small)’.

This achievement underscores our team’s commitment to excellence and innovation as we implement cutting-edge SEO frameworks and strategies that drive tangible results for all our clients, regardless of their industry. Receiving the information that we earned a shortlist placement and European acknowledgement for our work was a great honor for the entire team.

About Us:

ASENTO is a digital marketing agency founded by CEO, Marcus Møberg, in 2015, specializing in search engine optimization (SEO), pay-per-click (PPC) advertising, tracking, social media advertising, and email marketing. With a proven track record of delivering exceptional results for our clients across various industries, we pride ourselves on our strategic approach, innovative solutions, and unwavering commitment to client success.

At ASENTO, we understand that every client is unique, which is why we tailor our services to meet their specific needs and objectives. Whether it’s increasing organic traffic, improving search rankings, or enhancing brand visibility, our team of experts leverages the latest tools and techniques to deliver measurable results. As a full-service agency, we also have the ability to work more dynamically with our clients’ strategies to ensure they get the most out of their invested resources in digital marketing.

With a deep understanding of search algorithms and consumer behavior, we go beyond traditional SEO tactics to drive long-term growth for our clients. Our dedication to staying ahead of industry trends and constantly evolving our strategies and structures ensures that our clients remain competitive in today’s digital landscape.

From small businesses to large corporations, we have helped countless clients achieve their digital marketing goals and elevate their online presence.

Our Award-Nominated Work:

Our entry into the European Search Awards revolves around our collaboration with AltOmBilen.dk, a prominent media outlet in the Danish automotive market. Our objective was clear: to establish AltOmBilen.dk as a leading authority in the automotive industry by capturing relevant search traffic and providing valuable, informative content for car owners.

To achieve this goal, we implemented a comprehensive SEO strategy that focused on keyword research, content creation, and link building. Through in-depth competitor analysis, SERP analysis, and keyword trends, we identified over 30 keyword clusters and created dedicated landing pages for each one. These pages featured valuable content tailored to address the needs and interests of our target audience.

One of the highlights of our strategy was the development of a license plate encyclopedia, providing users with valuable statistics and information about their vehicles. This innovative feature not only enhanced user experience but also contributed to our overall SEO efforts.

The impact of our efforts speaks volumes. In just over a year, we witnessed remarkable growth in organic traffic, domain authority, and keyword rankings. From a modest beginning, AltOmBilen.dk experienced exponential growth, surpassing even the most authoritative competitors in the market.

Here are some key metrics highlighting our success:

  • Average organic traffic increased from 35 to over 20,000, a staggering 57,000% growth.
  • Total ranked keywords skyrocketed from 85 to 4,352, a remarkable 5,000% increase.
  • Top 3 and Top 10 rankings experienced exponential growth, showcasing our dominance in search results.

Furthermore, our focus on user intent and behavior, combined with our deep understanding of the Google algorithm, enabled us to achieve a significant increase in organic clicks, impressions, and click-through rates.

Our campaign stands out not only for the impressive results it has delivered but also for the innovative approach we have taken to SEO. By tapping into relevant keywords, creating valuable content, and staying ahead of industry trends, we have transformed AltOmBilen.dk into a powerhouse in the Danish automotive market.

“There have been multiple situations in the last two years where we have been convinced that ASENTO is the perfect match for us. I recall an episode where both our IT department and ASENTO had to double-check if it could be right that this website, which only had existed for three months, could have 10,000 daily visitors. Fortunately, the data spoke the truth.” – [Communications and Marketing Director, Lise B. Hjort, AltOmBilen.dk]

Final Greetings to European Search Awards:

“Being named a finalist in the European Search Awards is a testament to the dedication and expertise of our team at ASENTO. We are proud of the work we have accomplished with AltOmBilen.dk and are excited about the opportunity to showcase our achievements on a global stage.” – [Head of SEO, Morten P. Andersen, ASENTO]

As we look to the future, we remain committed to driving success for our clients and pushing the boundaries of what is possible in the world of digital marketing. Thank you to the European Search Awards for recognizing our efforts, and congratulations to all the finalists. We look forward to celebrating the power of search together.

For more information about ASENTO and our award-nominated work, visit our website and follow us on social media.

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