The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

From a transparency perspective, we may video aspects of the judging session to show on the evening and give entrants an insight into why a winning entry was chosen.

Barry Adams


Barry Adams has been building and ranking websites since 1998. He was named the Digital Industries Person of the Year at the 2014 DANI Awards and in the same year he founded specialised consultancy Polemic Digital to deliver world-class SEO and digital strategy services to clients worldwide.

Barry counts some of the world's biggest brands among his clientele; he serves as technical SEO consultant for the UK's most-read newspaper The Sun and America's most popular news channel Fox News. In 2016 his work was recognised with two UK Search Awards, including Best Small SEO Agency for which he was again shortlisted in 2017.

In addition to his consulting work, Barry travels the world to speak at digital conferences in London, Dublin, Amsterdam, Paris, Milan, New York, and Las Vegas, and serves as Co-Chief Editor at award-winning European digital marketing blog State of Digital.


Andre Alpar’s entrepreneurial activity in online marketing began in 1998 during his studies in economics at the TU Darmstadt in Germany. After building several companies, he served as a strategic online marketing consultant for Rocket Internet for over three years. Parallel to his professional career he acts as a business angel at more than 40 internet start-ups. Andre created the online marketing conferences OMCap, PPC Masters and Content Marketing Masters. Moreover, he was the CEO of the 170-strong Search and Content Marketing Agency Performics in Berlin. Performics is one of the largest globally operating performance marketing agencies with more than 2,400 employees worldwide. Also he is an renowned author with three books and dozens of published magazine articles.

Dawn Anderson


Dawn Anderson is a digital marketing lecturer at Manchester Metropolitan University, international conference speaker (UK, US, AUS, IT) and has an international SEO consultancy and agency,  Move It Marketing. Dawn has spoken at some of the leading global search marketing conferences, including Pubcon (Las Vegas and Florida), SASCON, Brighton SEO, SMX (London and San Jose), MozCon and State of Search.  She has been in SEO for 11+ years and works with leading brands providing digital marketing and SEO strategy across a number of sectors.  She is also a Northern Digital, UK and US Search Awards Judge.

Dawn also contributes to leading search marketing industry publications such as Search Engine Land, Search Engine Journal, The SEMPost, State of Digital and Smart Insights.

Nick Andrews

Senior Ecommerce Marketing Manager, Debenhams |

Nick Andrews is Senior Ecommerce Marketing Manager for the UK's 2nd largest department store, Debenhams.

Commencing his professional search marketing career 10 years ago, Nick has undertaken several roles including Head of SEO for Dixon Jones' (Majestic) digital marketing agency in the UK and Head of Search for a London-based digital marketing agency. Nick's agency-side experience is very broad and has seen him manage digital marketing budgets in excess of £20m.

Nick is well versed in judging the best campaigns and agencies in Europe having been a UK Search Awards judge 3 times and this year returns to the European Search Awards judging panel for the 4th time.



Starting his career on 1994, Marks media roots are firmly planted within the offline direct response world, moving online in 1999. Seeing the opportunity to apply a digital direct response agency model to affiliate and performance marketing campaigns, Mark founded R.O.EYE in 2004.

Now seen as the largest specialist in its sector, R.O.EYE counts the likes of HMV, Best Western and Jessops amongst its clients.

Gatien Aujay

SEO Manager, ManoMano |

With over 8 years experience of in-house SEO, Gatien is specialized in technical SEO and content marketing.

He helped grow sustainable SEO traffic in several leading French e-commerce and media companies, and currently oversees the international SEO and affiliate program strategy at ManoMano, a European online DIY and gardening e-commerce marketplace based in Paris. Only 4 years after its launch, and following a recent €60 million fundraising round in September 2017, ManoMano is now the European online leader, present in 5 countries: France, United Kingdom, Germany, Spain and Italy.

What motivates him? Finding ways to leverage scalable growth through the use of data, machines and human expertise.

Jolin Bachman

Chief Operating Officer, Digital Agency |

Jolin Bachmann is the Chief Operating Officer (COO) of Digital Agency. 1SEO is a full-service global digital marketing firm based in the Philadelphia, PA area that provides  end-to-end solutions for their clientele with a full suite of services. Jolin oversees the growth and development of the organization and it's more than  75 digital marketers. As one of two main decision-makers for the company, she accumulated numerous awards for her efforts as well as contributed to the awards and success achieved by 1SEO. Jolin is renowned for her expertise in the world of online advertising and is regarded as a leader in the digital marketing space.

Jim Banks

Jim is the CEO of paid search and paid social agency Spades Media.
A much-travelled and sought after Keynote Speaker, Jim specialises in anything involving paid media.
Jim sits on a number of advisory boards for industry events and is a frequent judge at Don't Panic search and marketing related awards, including UK Search Awards, US Search Awards, European Search Awards, UK Biddable Media Awards.
A judge with a keen eye for outstanding work and never one to be shy in voicing an opinion and championing creative entries that hit the mark.



In 2013 Adriaan Boot founded his own digital marketing agency, Impactful. His agency mainly specializes in PPC, web analytics and tag management. Adriaan is very fanatic about PPC automation and has a ton of experience in automatic campaign setup and bid management through third party tools and AdWords scripts. Before Adriaan started his agency he led the PPC team of Compare Group managing multi-million euro’s of PPC budget for leading comparison engines in Europe (,, and Besides his passion for PPC Adriaan also has a passion for analytics. In the past years he managed many Google Analytics and tag management implementations for leading A-brands in The Netherlands.

See Adriaan's website here -  



Julien Boucher is the emarketing consulting director at Wide Switzerland, a full-service digital agency based in Geneva. Julien has 16 years international paid and organic search experience, including a deep data and technology expertise.

He managed SEM accounts for Fortune 500 companies and led search analytics for Razorfish in the US, where he earned an innovation award. His client portofolio included Capital One, and Victoria's Secret.

Back in Europe, he worked for GroupM EMEA as a Search Technology Director to structure and deploy SEO capabilities across their agencies network. Once deployed, he left GroupM to develop an integrated search monitoring tool he used to serve international clients.

Interested in leveraging technology to plan and execute integrated and personnalised activation programs, he joined Wide in Geneva a year ago.



I started SEO for real in 2004 by ranking 3rd in a SEO contest, but I come from a marketing and public relations background.  After discovering how to spam Google, I lived the life of super affiliate and clic whore until 2008 when I switched to the consulting side of the business.  Since then, I also started a speaker’s career and got more involved in the SEO community in France.  I am still running a few personal projects on the side, but my main focus is to rank high on Google for my clients.  Of course, I also embraced on other fields of search, especially SEA, Content Marketing and Social Media Marketing.

You can find me on my blog including video from last year's event here

GJ Bramer, MIM (aka Googleadviseur)

Owner of Bramer Web en Organisatie |

GJ Bramer, MIM (aka Googleadviseur) Owner of Bramer Web en Organisatie, for nearly 15 years, based in Holland.

We deliver digital marketing for local, national and international companies, so: strategy, advice, development, training. 

We get 90% of our clients by word of mouth!

GJ is former chair of Sempo Europe, partner of SEMinternational and ambassador for SEOmonitor.

He speaks on conferences about SEO, Social Media and Educating your customer. Our motto: "Amateurs get frustrated with clients, professionals educate them." Next to that he trains companies to work with Social Media, how to handle their own PPC account and take care of the (basic) SEO.

LinkedIn profileTwitter


Technical SEO Lead |
Jack Cornwall is the Technical SEO Lead at Distrelec, where he is targeting organic growth of the company's many sites throughout Europe and beyond. Speaking four languages and loving maths, he has a knack for both International and Technical SEO. One of the projects he is working on right now is the roll-out of the company's new robotics and AI magazine, Current, to the different regional sites. 
Previously Jack has worked in-house at large corporations such as Sky and small, fast-moving tech start-ups such as TransferWise, and he has also worked at award-winning agency Branded 3, where he serviced clients of all shapes and sizes.

Vincent Coyle

Director of Paid Performance Media, ZPG |

Vince has 20 years marketing experience, of which the last 14 has been in digital marketing.  He is the Director of Paid Performance Media for ZPG, which owns and operates Zoopla, PrimeLocation, uSwitch, Money and a range of B2B brands. His role focuses on the efficient acquisition of consumers using PPC, App Marketing, Programmatic Display and Paid Social across Zoopla and uSwitch. Vince has held a number of other search leadership positions including Apple, TripAdvisor and Universal McCann-Resprise Media (Microsoft Account). Vince has 3 postgraduates including an MBA

David Crawford

Founder, The Digital Strategy Unit |

David Crawford has worked for the last 25 years in marketing and digital agencies of all shapes and sizes.  He was most recently Managing Director of Branded3, one of the UK’s leading search agencies, and has also held senior positions at McCann, BJL and twentysix.  He has worked directly with clients such as American Airlines, UPS and Bentley as well as help a couple of tech start-ups develop and deliver their digital & marketing strategies.  He now works with creative, digital and tech agencies as a Non-Exec Director, Board Advisor and Coach.



As Head of SEA, Martijn is responsible for all Paid Search and feed-based channels at, a gift company based in the Netherlands.

Before this, he worked as a Senior SEA Specialist at another company, as a freelancer for different clients and as a co-owner of an Online Marketing agency. In the past 8 years Martijn has built up a broad experience working for both agencies as well as companies of different sizes, from SMEs to larger corporations.

As a Top Contributor on the Dutch AdWords Forum he daily tries to answer as many questions as possible about all kinds of AdWords related issues. This way he wants to help other people to build successful campaigns and to become just as passionate about S.E.A, as he is. And being a Google Partner he still gives local SMEs and startups practical advice about SEM every now and then.

When Martijn isn’t concerned with the wellbeing of his campaigns he likes to keep himself busy with hiking, running, music and acting

Fernando Maciá Domene

Founder and CEO, Human Level Communications |

Fernando Maciá Domene is the founder and CEO of Human Level Communications, a leading online marketing and Search Engine Optimization (SEO) consulting firms with offices in Alicante and Madrid (Spain).

Fernando is the author of three books: SEO Advanced Techniques (2015), Online Marketing 2.0 (2013) and Advanced Web-positioning Techniques (2011) and has also co-authored Web Positioning (2006), Web Positioning 2009 Ed. (2009), Online Marketing (2010), Social Media Marketing (2011), Web Positioning 2012 Ed. (2012) and Marketing with Social Media (2016).

Fernando is currently a professor of various master's courses and has spoken at national and international conferences and seminars including SMXL Milano, The Inbounder, SMX, eShow, OMExpo, Search/WebCongress, FICOD, Feria de Tiendas Virtuales Walqa, SmashTech, Digital Marketing Day and e-Comm Retail.

Pierre Far

Digital Product Management Consultant & Founder of DELIBERATE DIGITAL LIMITED |

Pierre is a digital product management consultant, with a specialty in SEO. Prior to founding Deliberate Digital and Blockmetry, Pierre held several roles at Google and the technology sector in the UK, including product management, community management, innovation consulting, and online marketing. He’s a regular speaker, author, and advisor about technology topics, and has a Ph.D. in microbial genetics from the University of Cambridge, UK.

Terry Fisher

Head of SEO, Deliveroo |

Terry quickly found himself immersed in the world of Digital Marketing and SEO: starting his own consultancy company at the tender age of 17, and subsequently going on to receive millions of unique visitors to his clients and own projects.

Following his move into the corporate world at BetWay and then going on to play a vital part in the 600% Year on Year growth at Deliveroo, Terry has recently moved to Head up the SEO team for William Hill.



Luis Navarrete-Gomez is the Global Head of Search Marketing for The LEGO Group. Based in London he is responsible for all SEO and Paid Search activity for LEGO.

Luis has over 15 years’ Digital Marketing experience in helping corporations use the web to drive online visibility and generate leads that have resulted in new business online.

Richard Gregory

Director, Tech North |

As Director of Tech North, Richard leads a team supporting the Northern Tech Community through programmes, such as Northern Stars and Founders Network, promoting entrepreneurs and tech companies in the North of England, addressing the skills and talent gap, and liaising with government on initiatives affecting the sector.

In addition, Richard is the non-exec chairman of Ruler Analytics, co-founder of SAScon - a digital marketing conference, and Manchester Digital council member.

Prior to Tech North Richard was the MD of Latitude, a digital marketing agency.


Commercial & Product Director, |

Involved in commercial, digital and online since 1993. With vast experience in commercial partnerships, product sourcing, online strategy, large travel operations , project management and digital marketing.


Associate Professor in Digital Marketing at KEDGE Business School, France |

His area of expertise is the use of digital marketing channels in an international context. This work is compiled in the collaborative book - Digital and Social Media Marketing: A Results-Driven Approach, which includes contributions from 20 authors from 6 European countries. 


Aleksej has a breadth of experience of leading multinational project teams, most recently, on the Joint European Masters in Digital and Social Media Marketing (JEMSS) project. JEMSS aims to develop a series of resources in Digital and Social Media Marketing - including the #passion4digital community.



Simon Heseltine is the Vice President of Search at, helping drive brand awareness and traffic to one of the nation’s top apartment rental sites.

His past experience includes running Global SEO for Hewlett Packard Enterprise, leading the award winning Audience Development team at AOL, and even a stint on the agency side working with multi-national e-commerce / publishing / non-profit sites. Simon sits on the board of SEMPO (Search Engine Marketing Professional Organization), and until recently taught Online Marketing at Georgetown University in Washington, D.C. as part of their Digital Media Management program. He’s been a columnist for several industry leading sites, and photographs MLS games for Huffington Post in his spare time.

Simon is a frequent speaker / trainer / moderator at conferences around the world on a variety of online marketing topics. He has a BA (Hons) from the University of Humberside, and a Masters in IT from Virginia Tech


Digital Marketing Strategist, Innovell |

Anders Hjorth is a digital marketing strategist, entrepreneur and a frequent speaker and writer on Digital Marketing as well as a judge on various Digital Marketing Awards.

Anders was the Founder of several Digital Marketing agencies in Paris: Relevant Traffic [Search Marketing], BDBL MEDIA [Biddable Media] and aznos [Content Marketing] acquired by Altima in 2016 and then Accenture in 2017. Anders was also COO at GroupM Search across EMEA. He has worked for almost 2 decades across SEO, Paid Search, Affiliate marketing, Social Media and Social Ads, Display and RTB/programmatic as well as web development, hosting, domain names and more recently Content Marketing & Content Curation. 

Anders works out of Paris as a Digital Marketing consultant and researcher in his new company Innovell.

Jackie Hole

Award Winning International SEM Consultant Worldwide |

Jackie Hole is an Award Winning independent Search Marketing consultant, and has been working in Digital Media and Internet Marketing for over 20 years. Starting out as an Interactive Media and interface designer/project manager for blue chip companies, Jackie moved into SEO & Affiliate marketing when becoming interested in 'this new Google thing'​ in 1999 and subsequently Adwords/PPC in 2004.

Jackie is a well rounded SEM Strategist and trainer with a unique set of creative marketing and analytical skills with a proven track record for thinking differently and significantly improving ROI. Jackie works both with direct clients and as a white label outsource for agencies in the UK, Europe, North America and Canada and is often thought of as an invaluable and knowledgeable member of any team. Highly visible and active within the SEM community, Jackie is an editor and blogger for and and more recently, a trainer, speaker and judge at various industry events.

Motoko Hunt


Since Motoko established AJPR in 1998, she has been providing the online marketing services targeting Japan, Asia and other markets to companies from around the world. Her search marketing consulting services with her extensive knowledge of Asia and Japanese market have been highly valued and made big impact on some of the world’s popular multi-national brands’ search marketing campaigns.

A number of her articles have been published on industry websites and printed media including Multilingual Computing and International Journal of Localization. She also writes about the Japanese online market on her blog, and other websites including ClickZ, The SEM Post, Search Engine Watch, and SEJ.

She is a frequent speaker at the search marketing conferences globally, and gives seminars and training about International search marketing, In-House SEO, and Enterprise SEO.

Ben Irons

Digital Director, |

Ben is Digital Director at online retail marketplace The site connects consumer to more than 5,000 of the UK’s best small creative businesses who supply unique and thoughtful products for all gifting and other notable occasions.

Ben and his team are responsible for developing and implementing a customer centric approach to’s performance and brand focused digital marketing campaign with his remit covering traditional performance channels such as SEO, PPC, Social, Content distribution and Programmatic Display while also connecting the CRM channels and placing the audience at the heart of their digital acquisition and retention communications.

Ben has gained extensive experience in performance marketing having spent time at Yahoo, Aegis’ performance agency iProspect and recently Ben has held senior positions in Search and Biddable media at Omnicom group agency PHD Media.


Sante J. Achille

Multilingual Search Marketing Consultant, Chairman at SMXL Milan |
Sante Lives and works in Italy out of L’Aquila, a small medieval town close to Rome.
He has an engineering degree, has worked for major aerospace organizations including the European Space Agency (Noordwijk - Netherlands), and has been working on the web since the very beginning of the commercial World Wide Web in 1994.
With over 22 years of hands on experience, Sante has reviewed and optimized hundreds of websites and successfully cooperated with small local companies and large multi-national corporations, offering a wide spectrum of expertise essential to the success of a project.
Sante is a seasoned bi-lingual web marketing consultant with staff offering services in organic placement and search advertising. 
Sante regularly attends and speaks at search marketing conferences in Europe and teaches SEO and web technology related courses. Sante is the Majestic Brand Ambassador to Italy, and Conference Chair at SMXL Milan.

Dominik Johnson

Key Account Development Director, Yandex |

Dominik Johnson is Key Account Development Director at Yandex. In this role, Dominik forges, develops and reinforces the company’s partnerships with the leading brands and digital agencies in Germany, Europe and MENA.

Dominik is one of Germany’s top-100 managers, according to Werben & Verkaufen (W&V), the country's leading magazine for marketing and advertising. He is also a contributing author at a number of online publications on search engine marketing and a sought-after speaker at industry events and conferences in Germany and around the world.

Before joining Yandex, Dominik served as Executive Manager for a full-service international performance-based marketing agency, where he was initially responsible for social media marketing and then took on an executive role. He is credited with building a global network of independent performance marketing agencies, the Global Performance Alliance (GPA). With over ten years of experience in digital marketing, Dominik has a deep understanding of the market and a prescient sense for new trends and initiatives.

Tatiana Kalinina

Business Development Director, Yandex |

Tatiana is responsible for building and developing relationships with key advertisers and partners of Yandex internationally, currently focusing on the UK.

Tatiana has been with Yandex for 8 years and previously headed

the international sales team in Moscow HQ. Having graduated from Oxford, prior to Yandex Tatiana has worked on PR accounts in London, then sales and marketing in the investment banking industry.



Judith Lewis is the founder of the deCabbit Consultancy specialising in integrated digital marketing consultancy and execution. She is a specialist integrated online marketer with skills in SEO, PPC, and Social Media Marketing as well as other digital marketing techniques. She has been doing SEO since before it had a name and has worked both in-house and agency-side. 

She has judged both US & EU Search Awards, is a founding everywoman Modern Muse and is the coordinator for London Girl Geek Dinners.  Having both an in-house and agency background, her clients have included Google, Virgin, NSPCC, Zopa, Slendertone, the Guggenheim, SAP, Amadeus, Blue Cross, & ShareThis. She works from planning through to execution, integrating her digital expertise through research & analysis, design & build through to deployment.

Judith writes for the SEO Chicks and Mostly About Chocolate as well as the Huffington Post.  She speaks at various conferences around the world and is passionate about teaching and helping businesses large and small (as well as chocolate).



Dan Locke manages the Digital Marketing team for one of the UK's best loved brands, John Lewis.

Dan has extensive client side experience, having previously looked after SEO for the Arcadia Group brands, including Topshop, Topman and Dorothy Perkins, as well as several agency roles leading client strategy across digital channels.




Miguel Lopez is MOV Marketing CEO, author of the spanish SEO book: ‘Posicionamiento en buscadores' (, Spain Professional SEO Congress ( organizer and Master SEO + SEM ( Director in Madrid, Barcelona and Valencia.

He studied Computer Eng. at the UPV , developing his career in online marketing since 1997 (yes, 1 year before Google). He has also completed the Master on Web Analytics and various courses in business management and marketing. He teaches at the Polytechnic University of Valencia, Valencia Chambre of Commerce, KSchool , IDESE and other colleges and private entities.

Miguel is also jury of European Search Awards and DigiPeru Awards, and also collaborates with many companies and professional blogs with his deep SEO articles.



Carla Marshall is the Editor in Chief of, the world's leading resource for online video intelligence insights and strategies. She is also the Content Marketing Manager for, the global leader in video intelligence for the cross-platform world. She divides her time between the UK, and Mountain View, California. 

Manuel Martinez

SEO Consultant |

Manuel Martinez is a SEO Consultant who has been working within the digital marketing space for more than 8 years. Born and raised in Stockholm, Sweden, Manuel was introduced to SEO when starting his own online music business, selling drum lessons in London.

He has lead SEO teams both in-house as well as agency side and today he works as a Senior SEO Manager, helping brands driving acquisition through Search.

Manuel holds a BA in English, with a major in Linguistic, and is passionate about natural language, SEO, and the art of building profitable, functional online businesses.

See Manuel's website - 



Head of 200+ clients agency with 10+ years of SEM experience. One of the top Google AdWords Certified Trainers in Poland. Selected by Google for Google Partners Academy project and Big6 project. Certified in both Google AdWords and Google Analytics as an individual professional. 7+ years of expertience in one of the larges sites in Poland - (Head of SEO). Additional experience in FacebookAds, Content Marketing and Link Building as a trainer, auditor and manager.Speaker at ShopCamp, Fair-E Trade Mobile Trends (multiple times), Mobile IT, E-business festival, the Festival of SEO (2014 and 2016), Welcome to the Real, Marketing Revolutions, Internet Revolutions (4x, for Google), VIII European Economic Congress and Congress of E-commerce with top speaker award. 


Lexi Mills

Managing Partner, Shift6 |
Lexi Mills is a multi-award winning digital marketing expert,specialising in integrating PR and SEO at both a strategic and tactical level. Her research work focuses on the opportunities, ethics and risks of machine learning and AI within the sector of internet search.
Lexi combines technical search algorithm knowledge and psychology to create data-driven measurable communications strategies that maximise influence on human behaviour.  She applies this to external andinternal communications strategies.
She has been part of core teams responsible for the communications, marketing and investment strategies of clients and agencies for over eight years. She focuses on e-commerce, music and technology sectors. Working with start-ups, SMEs and big brands across the US, UK, Europe
and African markets in both the B2B and B2C environment.

James Murray

Product Marketing Manager, Microsoft |

Passionate product marketer and evangelist with ten years’ experience working with disruptive technology, search, big data and online analytics. Exceptional communicator with strong storytelling focus and ability to simplify complex concepts. A marketer, strategist, analyst and public speaker with proven ability in both creative and technical markets.

Sean O'Connor

Regional Marketing Director, Microsoft |

Sean O’Connor is driven by turning ideas into something real. He is a builder who is also fascinated by the future and positively optimistic that the best is yet to come. Through his 15 years of experience in Media, Advertising and Sales Leadership he has taken on big challenges and actively sought out opportunities to lead change. A native of Montana, USA, his appetite for change led him to his current post as an expat in Dublin, Ireland serving as a Regional Marketing Director for Microsoft. He has diverse experience in leadership, management, business development, strategic initiatives, search advertising, media relations, promotions, analytics, public speaking, storytelling, and publishing.  He has consulted with companies of all shapes and sizes, from Small Businesses to Enterprise in both North America and Europe and his direct experience spans travel, hospitality, technology, food and beverage and advertising industries. 


Chief Technology Officer, |

Chief Technology Officer at, one of the main weather italian website, and at Search On Media Group, which organizes the Web Marketing Festival and owns the biggest italian community on Digital Marketing.



n his current role as Account Director at Microsoft, Florian Retzer is responsible for the relationship with selected global direct advertisers and agencies. He consults them regarding their Ad investments and proposes business strategies towards the latest offerings Search technologies are providing.

Prior to his role he helped increasing the Bing Brand Awareness as Bing Evangelist, connecting with advertisers and consumers in various formats and demonstrated Microsoft search capabilities as speaker at major industry events. He's still under spell by themes such as Big Data Analysis and the powerful options technology provides already today and will offer in the future.

Before joining Microsoft in early 2012, Florian worked for over 12 years in the advertising business. He started his career working for Global Media as a Key Account Manager, and held various leading positions in the rebranded Bigmouthmedia and LBi - always with a core focus on performance marketing and technology.

He remembers former times when dominated the paid search business and Google offered fixed pricing for top positioned Ads.

Born in Munich, he studied Civil Engineering and Geology – and loves besides travelling, enthusiasm, his family and his season tickets for Bayern Munich.

He doesn’t like: Monopolists, Ferengies and “no results” pages.

Omi Sido

Senior Technical SEO at Canon Europe |

Omi Sido is an SEO and Web Development professional with 6 years of experience in both web and traditional advertising, promotions, events, and campaigns.

He has worked on integrated campaigns for major clients such as Vectone Mobile, Delight Mobile and The Global Real Estate Institute and Daily Mail.

Currently, Omi Sido is Senior Technical SEO at Canon Europe.

Follow Omi on YouTube or Twitter @OmiSido




Andraž Štalec is the CEO and Co-founder of Red Orbit, one of the leading digital performance agencies in Adriatic region. He is focused on optimizing digital performance with strong focus on business goals. Data, analytics and performance run through his veins. He is also Google certified trainer and a regular speaker at various international events. At Red Orbit he works with a team of highly specialized professionals to push the limits of digital marketing and challenge the status quo. They measure, analyze and optimize digital users’ behavior. 



Artur Strzelecki is independent specialist in Search Engine Marketing. Artur works in the faculty of Strategy and Methods Construction Systems in E-business. This department is also a part of the Department of Information Science, University of Economics in Katowice; Poland. He is the owner of the company which offers a variety of SEO services including courses and consultancy. He also runs, well known blog about SEO and has created largest polish SEO event, Festiwal SEO.

Artur Strzelecki has been working in the Internet industry for over 18 years; including over 11 years within SEO. He has a deep knowledge of different SEO processes with a high focus on link building strategies and content optimisation. In addition, he is the author of a publicly defended PhD paper about SEO services for different types of organizations.

Bas van den Beld

Consultant, Trainer and Professional Speaker, Marketingcirkel |
Bas van den Beld is a highly sought-after consultanttrainer and professional speaker. With hist company Marketingcirkel, he helps businesses develop a solid marketing strategy based on the needs and behaviors of their target customers.
Bas has worked with, trained and consulted with some of the biggest brands in tech, travel and entertainment including Roland, KLM, MTV / Comedy Central (Viacom), Lenovo, Linkdex, DMA and more. He is also a trainer at several Business Schools, like Beeckestijn Business School, as part of their MBA programs.
Bas is the founder of State of Digital and Speak with Persuasion, a platform focused on public speaking for marketers.

Rob Weatherhead

Agent Wolf |

Rob is a veteran of the U.K. Search and digital scene. Having set up and led digital teams for some of the world's largest agencies he has recently launched his own consultancy Agent Wolf. Working alongside agencies and advertisers he advises on effective delivery of digital advertising services.

Marty Weintraub

Founder, Aimclear® Marketing Agency, Speaker, Author, EU Search Awards Judge, Inc. Columnist |
Marty is an entrepreneur, author, speaker & BWCA wilderness guide. He founded Aimclear®, a driven marketing agency dominant in psychographic targeting, winner of 10 US Search Awards, including 2X Best Large Integrated Agency, Best Use Of Social In A Search Campaign
Credits include Uber, eBay, Airbnb, Dell, LInkedIn, Etsy, Eurail, Firestone, Amazon, Quest, Martha Stewart Omni, Intel, Travelocity, Macy’s, GoDaddy, 3M, InfusionSoft, Siemens, SeagullOutfitters and many more. A fixture on the international conference circuit, Marty has appeared in front of hundreds of international search & social marketing conference audiences, from Jerusalem to Sydney. 
Entrepreneur Magazine wrote the reason for Marty’s success is a “Unique persona that is instantly recognizable.” He has been described as “not your typical agency type,” a “social media maverick,” “Foodie-Yelp addict” and “more innovator than follower."​
Having helped Aimclear to Inc. 500/5000 status 6X (2012-2017: fastest growing privately held US Firms), Marty guides Aimclear agency content, vision, services & creative-hands-on. Aimclear is a 4X top 100 workplace by Minnesota Business Magazine. Marty won 4 "Top 25 Most Influential PPC Experts" awards, Top 100 Twin Cities People To Know & claimed the coveted "US Search Personality Of The Year” tiara. Marty is a perennial judge and presenter at The European & UK Search Awards. 
His Wiley/Sybex books, "Killer Facebook Ads"​ and "The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success" are critically respected. Marty has been cited & quoted in flagship publications including WSJ, NPR, Inc., Forbes, MediaPost & Adage. Aimclear Blog is well read, having been cited as a Top 10 Small Business Blogs, Top Ten Social Media Blogs and PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading.



Nick started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. During this time he was involved in the Russian start-up community, working with Yandex, RF parliament members and the US State Department. 

Since his return to the UK, Nick has held head of department roles at Arena Media, part of the Havas Media Group and within the Dentsu Aegis network. As the SEO lead at Vodafone Group, he is standardising and improving online performance across 22 markets and 55 partner markets. He is particularly interested in mobile SEO, cross-channel campaigns and joining up the dots in a logical way. 


Freelance SEO Consultant | Senior SEO Manager at Global Savings Group |
Murat Yatağan is a distinguished international freelance SEO Consultant with more than 10 years of expertise on SEO and UX, of which 5 years derives from his Senior Product Analyst role at Google Search Quality Team in Ireland. He gained expertise on technical SEO, high quality content creation strategy, outreach and international SEO throughout managing 60+ clients globally from various business verticals as a freelancer.
He is currently living in Munich and working for Global Savings Group as a Senior SEO Manager with a specific focus on technical SEO and offsite quality.
He is a member of Advisory Board at two startups from Turkey (KTH and indisera) focusing on growth strategies and technical consultancy. He has been a Judge for UK Search Awards and MENA Search Awards since 2016. He’s a regular speaker of industry events, podcasts and meet-ups.
He has a M.Sc. in Engineering Management from IYTE and a B.Sc. in Computer Engineering from IEU.



Lukasz Zelezny is the head of organic acquisition at, a UK based price comparison website with offices in London. Leading his team, he is responsible for the brand’s organic visibility, conversion rate, traffic and engagement. Lukasz is a hands-on person; he spends lots of his time keeping up to date with the changes in the technology of online marketing.

Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group and Fleetway Travel.

 He is a graduate from the Silesian University of Technology with a BA in Marketing.

In 2015 he traveled 75,000 km speaking at many SEO and social media conferences including ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London in United Kingdom as well as conferences held in Europe; Marketing Festival in Brno, Brighton SEO in Brighton, UnGagged in London. Every year he is actively participating in 10 to 20 events as a SEO/Social Media keynote speaker. Additionally, he organizes workshops where he is sharing tips around SEO, Social Media and Analytics.