Evolved is thrilled to spotlight two outstanding agencies that have made the 2025 European Search Awards shortlist: Evolved and UpShift (Part of Evolved Group)! With a record number of entries this year, it’s no small feat to be recognised among Europe’s best in search marketing. These two campaigns truly stood out to our judges for their innovation, impact, and execution.

Evolved – Best SEO Campaign (Large)
Based in the UK, Evolved is a leading search agency known for its expert approach to SEO, delivering measurable results for some of the UK’s biggest brands. Their shortlisted campaign with Marks Electrical, titled “Cleaning up organic performance,” tackled deep technical SEO challenges and content strategy to transform the client’s visibility and organic revenue. Their efforts resulted in a significant uplift in traffic and conversions, making them a strong contender in this category.
“To be shortlisted in such a competitive year means so much to our team. This campaign was a true collaboration between our strategists, content team, and the brilliant folks at Marks Electrical. We’re proud of the impact we’ve made and grateful to be recognised by the European Search Awards.” – Jen Macdonald, Marketing Manager at Evolved.

UpShift – Best Use of Search – Automotive (Large)
A specialist search agency focused on the automotive sector, UpShift works with brands looking to stay ahead in a fast-evolving digital space. Their work focused on “Driving strategic search success,” using technical SEO, performance content, and CRO to grow visibility and outpace competitors. It was a campaign that brought strategic precision and creativity together.
“We’ve poured so much into this campaign, and to see it recognised on a European stage is a proud moment. Hats off to our team for this achievement” – Ian McIntosh, CEO at UpShift.
Every year, the European Search Awards celebrate the best in SEO, PPC, and content marketing across the continent. With such a high calibre of entries this year, making the shortlist is a clear indicator of exceptional talent and top-tier results.
Both Evolved and UpShift represent the innovation, dedication, and performance that define our finalists. We’re honoured to have them on this year’s shortlist and can’t wait to celebrate their achievements on Thursday, May 8th, when the winners are revealed.
Follow for more updates:
Evolved Website | UpShift Website