Winner trophies will be dispatched following the winners announcement and will arrive in 2-3 weeks.
All winners will be able to purchase a duplicate trophy from the Don't Panic trophy shop here post winners announcement.
2025 Winners
BEST USE OF SEARCH - RETAIL / ECOMMERCE (SEO) (SMALL)
Winner 2025
Somebody Digital & Transcend CPAP
— Micro Focus on Macro GainsBEST USE OF SEARCH - RETAIL / ECOMMERCE (SEO) (LARGE)
Winner 2025
Follo (formerly OrangeValley) & Decathlon
— Scaling Filtered Listing Pages Across EuropeSilver 2025
SALT.agency & Swaledale Butchers
— Outranking Retail Giants Through Tactical SEOBEST USE OF SEARCH - RETAIL / ECOMMERCE (PPC) (SMALL)
Winner 2025
outbloom & Vinterior
— Out With The New, In With The OldBEST USE OF SEARCH - RETAIL / ECOMMERCE (PPC) (LARGE)
Winner 2025
Wolfgang Digital & Horseware Ireland
— From Dark Horse to Prized PonySilver 2025
NeoSEM & Bruna
— Bruna’s Success Story: Driving Sales with Predictive AutomationBEST USE OF SEARCH - FINANCE (SEO) (SMALL)
Winner 2025
Honchō & Wealthify
— Nepo SaversBEST USE OF SEARCH - FINANCE (SEO) (LARGE)
Winner 2025
Wolfgang Digital & Zurich Ireland
— Bot to the Future: AI’s Impact on PensionsBEST USE OF SEARCH - FINANCE (PPC) (SMALL)
Winner 2025
PaperDigits & ICS
— Behaviour-Driven RetargetingBEST USE OF SEARCH - FINANCE (PPC) (LARGE)
Winner 2025
Wolfgang Digital & Cornmarket
— Little less conversation, a little more action pleaseBEST USE OF SEARCH - TRAVEL / LEISURE (SEO) (SMALL)
Winner 2025
Midero & The “Wieliczka” Salt Mine
— SEO true story: Deep dive with Wieliczka Salt MineBEST USE OF SEARCH - TRAVEL / LEISURE (SEO) (LARGE)
Winner 2025
Peak Ace & TUI
— Dominating digital newsrooms with data (storytelling)Silver 2025
Propellernet & CV Villas
— The World’s Bluest Water: A Search & PR Success StoryBEST USE OF SEARCH - TRAVEL / LEISURE (PPC) (SMALL)
Winner 2025
Ascend Online / Adchieve & Vacanceselect
— AdvanceSelectSilver 2025
Jack.tm & Heidi
— Peak Profits Using AutomationBEST USE OF SEARCH - TRAVEL / LEISURE (PPC) (LARGE)
Winner 2025
Peak Ace & Luxair
— Cleared for takeoff – How Luxair took control in an OTA-dominated marketSilver 2025
Wolfgang Digital & Trinity College Dublin
— The Golden TicketBEST USE OF SEARCH - THIRD SECTOR / NOT-FOR-PROFIT (SMALL)
Winner 2025
D3 & Lilongwe Wildlife Trust
— Granting Wildlife A FutureBEST USE OF SEARCH - THIRD SECTOR / NOT-FOR-PROFIT (LARGE)
Winner 2025
dentsu Ireland & Orbis UK
— Visibility for the VisionBEST USE OF SEARCH - B2B (SEO) (SMALL)
Winner 2025
Growthack & elementsuite
— Positioning for Buyer-led GrowthBEST USE OF SEARCH - B2B (SEO) (LARGE)
Winner 2025
Follo (formerly OrangeValley) & Dutch Vans
— How DUTCH Vans Used AI & Data to Outperform the CompetitionBEST USE OF SEARCH - B2B (PPC) (SMALL)
Winner 2025
Somebody Digital & UpCloud
— Delivering Customer Conversion & VolumeBEST USE OF SEARCH - B2B (PPC) (LARGE)
Winner 2025
IIH Nordic A/S & Q8
— Revolutionizing E-mobility Through Search InnovationBEST USE OF SEARCH - B2C (SEO) (SMALL)
Winner 2025
Re:signal & ASICS
— On the Right Track: Running Towards ExcellenceSilver 2025
Invanity & Watch Doctors
— Becoming the #1 Watch Repair Company on UK SearchBEST USE OF SEARCH - B2C (SEO) (LARGE)
Winner 2025
Evoluted & Puckstop
— Pucking Great Results!Silver 2025
Follo (formerly OrangeValley) & CROP
— Detailing Every Query for a Flawless Organic FinishBEST USE OF SEARCH - B2C (PPC) (SMALL)
Winner 2025
D3 & Slizza
— Redefining PPC with AI, Automation, and Smart TargetingBEST USE OF SEARCH - B2C (PPC) (LARGE)
Winner 2025
NeoSEM & Bruna
— Bruna’s Success Story: Driving Sales with Predictive AutomationBEST USE OF SEARCH – HEALTH (SMALL)
Winner 2025
Somebody Digital & Transcend
— Moving from Micro To Macro Conversions with Transcend MicroSilver 2025
Pawel Woloszyn & E-recepta
— SEO resuscitationBEST USE OF SEARCH – HEALTH (LARGE)
Winner 2025
Bluerank & ALAB laboratoria
— Seamless SEO Migration for GrowthBEST USE OF SEARCH - AUTOMOTIVE (SMALL)
Winner 2025
Grow Up Digital & CMSNL
— Spare parts in the fastlane with AIBEST USE OF SEARCH - AUTOMOTIVE (LARGE)
Winner 2025
Fingerspitz & Louwman
— Driving €5.7M in Used Car SalesSilver 2025
Follo (formerly OrangeValley) & CROP
— From Local Garage to European Powerhouse: AI-Driven Integrated Search GrowthBEST USE OF SEARCH - REAL ESTATE & PROPERTY (SMALL)
Winner 2025
First Internet & Black Brick
— Prestige RelocationBEST USE OF SEARCH - REAL ESTATE & PROPERTY (LARGE)
Winner 2025
IIH Nordic A/S & Boligsiden
— Transforming Danish Property Search Through Strategic SEOBEST USE OF SEARCH – FMCG (SMALL)
Winner 2025
Cedarwood Digital & Vape Superstore
— Using Data To Drive Success In A Competitive VerticalBEST USE OF SEARCH – FMCG (LARGE)
Winner 2025
Follo (formerly OrangeValley) & HG
— Sweeping the SERPs - How HG Leveraged AI & Automation to Clean out CompetitorsBEST USE OF SEARCH - GAMING (SMALL)
Winner 2025
Cedarwood Digital & Slotozilla
— Driving Off-Site SEO Success In A Competitive VerticalBEST USE OF SEARCH - GAMING (LARGE)
Winner 2025
Vega & Rank Interactive
— Raising Rank: Organic Strategy to Commercial GrowthBEST USE OF SEARCH – FASHION (SMALL)
Winner 2025
Re:signal & Vivobarefoot
— Treading Boldly, Growing NaturallyBEST USE OF SEARCH – FASHION (LARGE)
Winner 2025
Full Stack Experts & LPP
— Data is the New BlackSilver 2025
Precis Digital & Vårdväskan
— Data-Driven Budget Optimization for Sustainable GrowthBEST LOCAL CAMPAIGN (SEO) (SMALL)
Winner 2025
Re:signal & Jollyes
— Growing local searches into in-store footfall and purr-ofitable customersBEST LOCAL CAMPAIGN (SEO) (LARGE)
Winner 2025
Follo (formerly OrangeValley) & Lucardi
— How a Single CASE SQL Code Can Make Your Local Traffic ExcelBEST LOCAL CAMPAIGN (PPC) (SMALL)
Winner 2025
D3 & Slizza
— Local PPC Mastery – Driving Direct Orders & Beating AggregatorsBEST LOCAL CAMPAIGN (PPC) (LARGE)
Winner 2025
Precis Digital & Matas
— Elevating Search Performance Through Data ActivationSilver 2025
DAC & Del Arte
— Mastering Local Market VisibilityBEST LOW BUDGET CAMPAIGN (SEO) (SMALL)
Winner 2025
First Internet & Black Brick
— Prestige RelocationBEST LOW BUDGET CAMPAIGN (SEO) (LARGE)
Winner 2025
StrategiQ & TraditionData
— 4,689% ROAS, On A BudgetBEST LOW BUDGET CAMPAIGN (PPC) (SMALL)
Winner 2025
D3 & Slizza
— Maximising PPC Impact on a Limited Budget with AI & AutomationBEST LOW BUDGET CAMPAIGN (PPC) (LARGE)
Winner 2025
Fingerspitz & Louwman
— Driving €5.7M in Used Car SalesBEST INTEGRATED CAMPAIGN (SMALL)
Winner 2025
MONSOON Agency
— SunRoof & New Era of Solar RoofsSilver 2025
Rocket & Matprat
— Digital strategy that increased reindeer meat sales, resulting in a sales value of €3,850,000BEST INTEGRATED CAMPAIGN (LARGE)
Winner 2025
Bluerank & Rainbow
— Our Journey to 1 Billion PLNSilver 2025
Wolfgang Digital & Horseware Ireland
— From Dark Horse to Prized PonyMOST INNOVATIVE CAMPAIGN (SEO) (SMALL)
Winner 2025
Botpresso & Murf.ai
— Voicing a Comeback with 47% Click Growth & $740K Revenue Lift in 3 Months!MOST INNOVATIVE CAMPAIGN (SEO) (LARGE)
Winner 2025
Follo (formerly OrangeValley) & Decathlon
— Scaling Filtered Listing Pages Across EuropeMOST INNOVATIVE CAMPAIGN (PPC) (SMALL)
Winner 2025
PaperDigits & DeSpreker
— From Attribution to ActionSilver 2025
D3 & Slizza
— Redefining PPC with AI, Automation, and Smart TargetingMOST INNOVATIVE CAMPAIGN (PPC) (LARGE)
Winner 2025
Bind Media & heycar
— Accelerating Paid Search, Fuelled by DataSilver 2025
Full Stack Experts & LPP
— Data is the New BlackBEST SEO CAMPAIGN (SMALL)
Winner 2025
POLARIS & Dune London
— Stepping Up SearchSilver 2025
Somebody Digital & Transcend CPAP
— Micro Focus on Macro GainsBEST SEO CAMPAIGN (LARGE)
Winner 2025
MRS Digital & LV=
— A Winning PolicyBEST PPC CAMPAIGN (SMALL)
Winner 2025
MONSOON & Candle Shack
— Strategic Growth in GermanyBEST PPC CAMPAIGN (LARGE)
Winner 2025
Precis Digital & Matas
— Elevating Search Performance Through Data ActivationBEST PAN EUROPEAN CAMPAIGN (SMALL)
Winner 2025
Re:signal & ASICS
— On the Right Track: Running Towards ExcellenceBEST PAN EUROPEAN CAMPAIGN (LARGE)
Winner 2025
Web2Media & KAFFE Clothing
— A Tailored Approach: Minimising Ad Waste with first party dataBEST USE OF CONTENT MARKETING (SMALL)
Winner 2025
experics digital GmbH & Ardap Care GmbH
— Adapting to Regulatory Changes: ARDAP's Path to a User-Focused, Expert-Led Search StrategySilver 2025
Honchō Search & Euroflorist
— Blooming All Over EuropeBEST USE OF CONTENT MARKETING (LARGE)
Winner 2025
Screaming Frog & InsureMyTrip
— inspiring travellers through powerful data-led hero contentBEST USE OF PR IN A SEARCH CAMPAIGN (SMALL)
Winner 2025
Vroom Digital & EPIC The Irish Emigration Museum
— The Love Story Before 'Love Story': Driving Links Through PR & StorytellingBEST USE OF PR IN A SEARCH CAMPAIGN (LARGE)
Winner 2025
Peak Ace & TUI
— Dominating digital newsrooms with data (storytelling)BEST USE OF SOCIAL MEDIA IN A SEARCH CAMPAIGN (SMALL)
Winner 2025
Vroom Digital & EPIC The Irish Emigration Museum
— The EPIC Untold Story Behind Fairytale of New YorkBEST USE OF SOCIAL MEDIA IN A SEARCH CAMPAIGN (LARGE)
Winner 2025
Follo (formerly OrangeValley) & Collistar
— UGC-Driven Success: How magic drops took over social mediaBEST USE OF DATA (SEO) (SMALL)
Winner 2025
Pixel Nordic & Footway
— Programmatic SEO for Accelerated E-commerce GrowthBEST USE OF DATA (SEO) (LARGE)
Winner 2025
iCrossing & Shell
— Data-Powered CX Drives Record Traffic and Operational EfficiencyBEST USE OF DATA (PPC) (SMALL)
Winner 2025
56K
— The Art of Smart ScalingSilver 2025
Burstit & SF Anytime
— Nobody Puts Data in the CornerBEST USE OF DATA (PPC) (LARGE)
Sponsored by
Winner 2025
Web2Media & KAFFE Clothing
— A Tailored Approach: Minimising Ad Waste with first party dataBEST USE OF AI IN SEARCH
Winner 2025
Tomorrowmen & Seniorweb
— Automated AI-workflow for transforming text-based tutorials to intuitive video explanationsBEST USE OF AI IN PPC
Sponsored by
Winner 2025
D3 & Slizza
— Cutting Out the Middleman: With AI, Automation and Smart TargetingBEST USE OF AI IN CONTENT
Winner 2025
Tomorrowmen & Seniorweb
— Automated AI-workflow for transforming text-based tutorials to intuitive video explanationsSilver 2025
Follo (formerly OrangeValley) & HG
— Sweeping the SERPs - How HG Leveraged AI & Automation to Clean out CompetitorsBEST USE OF AI FOR DATA
Winner 2025
Zeo & Sanipak
— Data to Decisions: Next-Gen Review IntelligenceBEST AI SEARCH SOFTWARE SOLUTION
Winner 2025
Adthena’s Ask Arlo
— AI-Powered insights to optimize search campaignsBEST SOFTWARE INNOVATION
Winner 2025
NewzDash
— Real-Time SEO Suite for News PublishersBEST SEO SOFTWARE SUITE
Winner 2025
Dragon Metrics
— All-in-one platform for holistic SEOBEST PPC MANAGEMENT SOFTWARE SUITE
Winner 2025
TrueClicks
— Never miss an issue or opportunity againBEST SEARCH SOFTWARE TOOL
Winner 2025
Adthena’s Ask Arlo
— AI-Powered insights to optimize search campaignsEMERGING TALENT AWARD
Winner 2025
Gokce Yesilbas
— Search ‘n StuffBEST IN-HOUSE TEAM
Winner 2025
HSBC UK
— PPC TeamBEST START-UP AGENCY (LESS THAN 2 YEARS OLD)
Winner 2025
Balance
BEST SMALL SEO AGENCY
Winner 2025
Cedarwood Digital
BEST LARGE SEO AGENCY
Sponsored by
Winner 2025
Wolfgang Digital
BEST SMALL PPC AGENCY
Sponsored by
Winner 2025
Cedarwood Digital
BEST LARGE PPC AGENCY
Sponsored by
Winner 2025
Impression
BEST SMALL INTEGRATED SEARCH AGENCY
Winner 2025
Cedarwood Digital
BEST LARGE INTEGRATED SEARCH AGENCY
Sponsored by
Winner 2025
Impression
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